The computer may not be sharpest tool in the physical sense, but it has now become the single most effective cutting edge for design, communication and production. I began my journey in this industry, like many, as an apprentice at the age of 16. I loved it then as I still do now but for different reasons. At that time I never envisaged my world to be so dominated by computers, however I have to say that I love it!!!!

If you are lucky enough to have access to the right 3d software, the freedom to not only create and craft in a virtual environment is there – but also the potential to communicate those creations to your customers and to the production team on the shop floor is unparalleled.

The next five years are going to be so exciting here at Good Measure as we continue to design and produce with all the sharpest tools.

Image courtesy of Flickr